Friends of the Park Website Design
- The Problem
- The Goal
- The Solution
- Video Creation
- Website Design
- Custom Website Features
- SEO
- Testimonial
the problem
Ramsey Park is free to enjoy & open 365 days a year. It has 256 acres of natural beauty, miles of hiking trails, a zoo with animal feeding, scenic waterfalls, picnic areas, playgrounds & a campground. It is located along the Redwood River in the City of Redwood Falls, MN.
This beloved park is a favorite of the locals and has a number of visitors throughout the year. But the park was lacking an online presence. There was no way for new visitors to know about the park, its beautiful landscape, and everything that it has to offer. We teamed up with the Friends of the Park to change that!
the solution
Tourism Video Creation
Ramsey Park / Cansayapi is a hidden gem in southern Minnesota. Visitors come back, again and again, to admire its beauty, enjoy the walking trails, view the falls, have a picnic, play on the playgrounds, and visit the zoo animals.
However, we found that many outdoor enthusiasts are not aware that this park exists. It was our goal to change that! We visited the park to collect photos and video footage and used this media to create an eye-catching tourism video and highly visual website packed with photos and content to build their online presence.
The Website Design
Our design team incorporated all of the park visuals into the website design. We created content that resonates with their target audience and drives visitors and supporters to take action. We created a custom design and layout for each landing page that is engaging and attractive that includes a clear call to action to visitors or donors.
Website Custom Features & Functions
-
created interactive park map for visitors
-
integrate photos, amenities, news, and events into the custom design
-
customized donor tool to meet the parks needs
-
integrate tourism videos into the website for visual appeal
-
used custom icons to keep with the fun park like feel and lists to make text easy to read
-
create custom web forms for collecting volunteer information
SEO & Analytics
Because this is a brand-new site with the goal of attracting more visitors and supporters, SEO is especially important. During the website build, we focused on ensuring that the content on each page was keyword rich and included location information. We also optimized photos for SEO and incorporated links into each page, following all SEO best practices.
Working with our experienced team allowed the Friends of the Park to build their online presence and continue to support Ramsey Park.
to Ramsey Park
Online Presence
Donation Process
client feedback
start your website redesign today!
No need to tackle your website revamp alone. We’ll lead your team through our step by step process leaving you feeling accomplished and relaxed.
Get Started
Complete the online questionnaire and schedule a call to express your goals and get your website revamp proposal and plan.
Follow The Process
Follow our simple, step by step website revamp process and work with our team to make it happen.
Grow Your Business Online
Enjoy your updated, top notch, website that will wow your customers and make your business shine!
