Local businesses often believe that if they build a website, customers will come. However, this is a common myth that can lead to disappointment and frustration. The truth is, simply building a website is not enough to attract your ideal […]
Local Business Websites: Why ‘Build It and They Will Come’ Isn’t Enough Read More »
When it comes to designing a website, many business owners tend to overlook one of the most essential aspects: their About page. Although it may seem like a minor detail, it plays a crucial role in attracting potential customers and
5 Ways to Create an Engaging About Page That Connects With Your Audience Read More »
Your newly created WordPress-powered website is up and running without a hitch. Your clients are finding what they need on it, and it looks nice and fully branded, and it is simple to use. You might believe that after your
Why Your Website Needs a Care Plan: The Importance of Regular Website Maintenance Read More »
Have you stopped receiving emails from your website forms? Let’s cover why your WordPress website emails may not be reaching your inbox and how email sending tools can help! Are you having trouble receiving important emails from your WordPress website?
Troubleshooting Guide: Why Your Website Form Notifications Aren’t Reaching Your Inbox Read More »
Importance of Analytics and Tracking for Small Business Websites In today’s digital age, having a website is essential for small businesses to succeed. However, merely having a website is not enough. To make informed decisions and optimize website performance, small
The Small Business Owner’s Guide to Google Analytics 4 Read More »
Are you a business owner that’s wondering if you need to use Google Analytics? You’ve probably heard the hype surrounding the tool, but after all, it can be confusing to start something new. You may not know how to get
Why It Is Good To Use Analytics On Your Website Read More »
Your website copy is some of the most important content your audience will interact with online. It’s got a tough job on its shoulders too! It has to simultaneously engage, inform, and encourage action from your reader. Because it’s such
Connect with Your Audience: 5 Ways to Make Your Copy Emotionally Resonant Read More »
The conversion rate is the percentage of website visitors that perform a specific action. As a small business owner, your goal may be to see more people shop. You may also want visitors to click on an ad or visit
Have you checked your conversion rate lately? Read More »
Your website is a reflection of your business, and in order to maintain a good reputation and increase its credibility, it’s important to make sure that you’re avoiding certain pitfalls. While some mistakes may not seem like a big deal,
Avoiding Website Credibility Mistakes: 6 Common Issues to Look Out For Read More »
As a business owner, one of the most important things you can do is to create a website that showcases your business in the best possible light. However, building a website is just the first step. The real challenge lies
Why Your New Website Is Not Showing Up In A Google Search… Yet Read More »
The world of customer reviews can often be a daunting one for small business owners and marketing managers. With the right guidance, however, collecting reviews can become a powerful tool that helps you grow your business. In this blog post,
How to Collect Customer Testimonials and Reviews via your Website Read More »
Making sure images are accessible on websites is an important part of creating an enjoyable and easy-to-navigate user experience. Images can be used to enhance the look and feel of a website, convey extra information about a product or service,
Optimizing Images for Accessibility Read More »